Japan

The term omotenashi is often translated as ‘hospitality’, but it means much more. Its roots lie in the tea ceremony, in which it is the responsibility and privilege of the host to meticulously and full-heartedly brew the perfect cup. It thus encapsulates both the performance of the action, and the sincerity and purity of the heart behind it. This distinctly Japanese way of treating guests is the inspiration for the hospitality philosophy of Aman, as expressed in the family of resorts in the three capitals of Japan: Tokyo, the modern capital; Kyoto, the ancient capital; and Ise Shima, the nation’s spiritual birthplace.