A new design language
Aman’s destinations are at the heart of the collection’s design inspiration. Prints complement the beauty of their surroundings, with the palm-studded shores of Amanpuri acting as a natural muse. Colours are stirred by Mother Nature, with the warm terracotta of Amanjena’s architecture, the soft green of Amanzoe’s olive groves, and the calming yellow of Amangiri’s desert creating a rare yet refined palette.
The collection’s ‘A’ motif is derived from the Aman logo, evoking the hand-carved letterforms of the Futhark alphabet and referencing the Sanskrit meaning of the Aman name: peace, shelter and sanctuary. Blind-stitched on select garments, the motif creates a subtle sense of branding, and makes a bolder statement printed on activewear.
Pieces also feature an exclusive Aman monogram developed by skilled screen printers using a technique dating back over 100 years. The monogram adorns the finest materials, creating beautifully patterned pieces that reference the sense of community for which Aman is renowned.